About Us - WCB

Who We Are

Western Crown and Bridge is a full-service crown and bridge laboratory has been servicing customers since 1987 and have a passion for delivering high-quality products and services.

Our full-service lab provides crowns, bridges, dentures, veneers, inlays/ onlays as well as a wide range of implant solutions. We use the latest digital technology, sophisticated engineering materials and techniques to provide our clients, patients, with restorations that are lifelike, aesthetic and functional.

Our team of skilled and experienced dental technicians is passionate about delivering exceptional, innovative solutions for dentists, surgeons, and patients. With a strong commitment to outstanding customer service, quality, and continuous improvement, we strive to be the trusted partner of choice within the dental community. Supported by multilingual expertise in English, Chinese, Korean, Japanese, German, Tamil, and Hindi, we ensure clear communication and a personalised experience for clients from diverse backgrounds reflecting the innovation, reliability, and excellence that define WCB’s trusted reputation.

Mission

To deliver high‐quality, reliable, and aesthetic dental restorations through close collaboration with dentists, surgeons, and patients, embracing innovation and exceptional craftsmanship to ensure every patient achieves a confident, healthy smile.

Vision

To be the trusted leader in dental restorations, combining innovation, precision, and craftsmanship to transform patient smiles with lasting confidence.

Values

Excellence & Craftsmanship: Delivering restorations of the highest quality, precision, and aesthetic appeal.
Innovation & Technology: Embracing cutting-edge dental technology and continuously improving processes.
Trust & Reliability: Building strong, lasting partnerships with dentists through consistent accuracy.
Collaboration & Partnership: Working closely with dental professionals to support patient oral health.
Patient-Centred Focus: Ensuring every restoration enhances patient comfort, confidence, and well-being.
Integrity & Ethics: Upholding the highest ethical standards in all work and relationships.

Meet Our Team

At Western Crown & Bridge Laboratory, our strength lies in the expertise, craftsmanship, and collaboration of our talented team. With a diverse group of 17 professionals including senior dental technicians, dental technicians, denture clinicians, implant planner, digital designers, and 3D printing specialists, we combine traditional artistry with cutting‐edge technology to support clinicians and patients with outstanding restorative outcomes.

Ian Mercer

With around four decades of experience in dental profession, Ian is one of the foundational figures behind Western Crown & Bridge Laboratory. Ian brings a rare blend of technical mastery, precision craftsmanship, and deep clinical understanding to every restoration produced in the lab.

Ian is known for his meticulous attention to detail and his commitment to excellence in both traditional and modern dental technologies. Over the years, he has played a key role in shaping the laboratory’s reputation for reliability, aesthetic quality, and consistent results. His extensive expertise spans all aspects of crown and bridge fabrication, from complex implant-supported restorations to advanced ceramic work.

Dedicated to supporting clinicians and patients, Ian values strong communication and collaborative treatment planning. His leadership continues to guide the team toward innovation, quality improvements, and exceptional service. Ian’s passion for craftsmanship and his long-standing dedication make him an integral part of Western Crown & Bridge’s success and legacy.